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Casey Eickhoff DesignCasey Eickhoff Design
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Under Armour

Art Direction & Product Design

The sales team at Under Armour Connected Fitness needed help explaining the facts about our audience to potential sponsorship partners at their initial meetings. I art directed and designed an infographic for them to communicate data about the MapMyFitness audience that incorporated the Under Armour branding. I was an integral part of the Sponsorship Sales design team assisting on sales pitch decks as well as executing the product sponsorship needs. I worked with our developers to build a back-end tool to make re-skinning our product 46% faster.

UA_Infographic